Fall in Love with Fendi

Is anyone else loving Fendi as much as I am lately? I’ve added several new pieces this past year. They’ve definitely been having a moment for a little while now and I am here for it. I can’t seem to get enough of them lately. If you aren’t as familiar with this luxury house, check out some fun facts below.


When was Fendi Founded and by Who?

The house of Fendi was founded in 1925 by Adele and Edoardo Fendi in Italy. The first boutique opened in 1926 in Via Del Plebiscito. In 1946, Adela and Edoardo’s five daughters joined the company.

What did Fendi sell in the beginning?

They started off with small/medium leather goods and were also known for selling fur goods.

Who created the double F motif?

In 1965, Karl Lagerfield was invited to help with the created direction of the house. He is the one that came up with the double F motif that is still so popular today. He worked with the house for 54 years as well as other luxury houses.


Who is artistic director now?

Kim Jones is now the artistic director, the same position that Karl Lagerfield used to hold.

Did You Know?

The baguette created history as the first “IT” bag EVER!!

Karl Lagerfield created over 70,000 original sketches for Fendi.

In 2014 Fendi donated over 2 million euros to restore the historic Trevi Fountain in Rome.


Top – small | Jeans – 2 short | Scarf | Shoes – tts | Sunglasses | Watch | Bracelets | Earrings | Handbag

If you didn’t love Fendi before this post, please tell me you do now?! One great thing about investing in this luxury house is they are here to stay. Fendi is classic and timeless and investing in the right pieces means you can wear them for many years to come or even the rest of your life. I have my eye on a few more pieces that’s for sure. What do you have on your wishlist? Let me know in the comments below!


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